Multi award-winning next-generation hair dryer that offers rapid drying, customizable styling and exceptional, healthy-looking results. Cura LUXE utilizes T3 Digital IonAir technology for precise heat and a wide, gentle airstream that dries hair quickly and delivers soft, frizz-free results. It’s also equipped with multiple heat/speed settings, a Volume Booster switch, and Auto Pause Sensor that intuitively halts airflow. This miracle tool is destined for cult status.

• Winner of seven 2018 editorial beauty awards: Allure Best of Beauty, Oprah Magazine Spring Beauty O-wards, Cosmopolitan Beauty Awards, Ebony Beauty & Grooming Awards, SELF Healthy Beauty Awards
• Digitally-controlled heat dries hair quickly while maintaining body and shine
• 5 Heat & 2 Speed Settings offer styling customization for all hair types and textures
• Volume Booster Switch boosts texture and volume*
• Auto Pause Sensor intuitively pauses airflow when you release the dryer handle
• Lock-in Cool Shot Button locks in any style for a smooth, sleek finish
• Lightweight design and quiet operation for a luxurious drying experience
• Ergonomic Slant Handle helps alleviate wrist strain for effortless drying
• Pure Stream Cap removable filter for optimal performance
• Drying Concentrator dries hair evenly and quickly with a wide volume of air
• Styling Concentrator styles one section at a time with concentrated airflow
• Long Life Motor ensures a reliable performance
• 9ft. Cord with Cord Wrap offers professional-length cord for ease of use
• Wattage: 1875 W
• Compatible with the SoftCurl diffuser